About Undaunted

Undaunted is a fashion-forward online boutique established in 2020 that provides the perfect balance of edgy & chic fashion. This brand was created for women who personify the meaning of the word "undaunted" everyday.
Founder Azurai Thompson is an alumna of the illustrious Spelman College and was born and raised in Philadelphia, PA. The name of the boutique came to Azurai many years ago as the word "undaunted" has resonated with Azurai since first hearing a line in the Spelman College hymn, that reads "undaunted by the fight".
Each style at Undaunted is personally handpicked by Azurai to ensure that you are always looking and feeling like the bold and Undaunted woman you are!